Telecom
20 May 2025
The End of the Data Goldrush: Why Telcos Must Embrace the Digital Lifestyle Model
In this on-demand talk, triPica CEO & Founder Mathieu Horn unpacks the harsh truth: data alone is no longer a sustainable business model for telcos.

What comes after gigabytes?
Presented at MVNOs World Congress 2025, this session explores how operators can reinvent themselves as digital lifestyle partners — using unified service hubs, AI-powered personalization, and cross-industry bundling to capture a greater share of customer value.In the presentation, you’ll learn:
- Why flat and falling data revenue signals the end of the gigabyte era
- How leading telcos are winning with lifestyle bundling — combining mobile, broadband, OTT, energy, insurance, and more
- How AI and contextual upselling can unlock new revenue streams
- What it takes to orchestrate partner ecosystems and monetize beyond core services
- Why legacy BSS platforms can’t support this shift — and how triPica’s next-gen BSS makes it possible
Watch the Presentation Now!

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